Television New Zealand, LG Electronics among first Brightcove
customers to take advantage of Video Cloud integration with Widevine
Publishers have access to cloud-based DRM for secure delivery of
premium content supported on hundreds of millions of devices
AMSTERDAM--(BUSINESS WIRE)--
Brightcove
(NASDAQ: BCOV), a leading global provider of cloud content services,
today announced at IBC 2012 commercial availability of Google's Widevine
multi-platform digital rights management (DRM) technology for its Video
Cloud online video platform. Brightcove Video Cloud customers, including
Television New Zealand and LG Electronics, are now able to leverage
Widevine for secure delivery and playback on more than 539 million
Widevine-enabled consumer electronics devices worldwide, 284 million of
which are televisions, Blu-ray players, set-top boxes and game consoles
according to Widevine.
Commercial availability of Widevine support for Video Cloud comes after
Brightcove became the first online video platform to join and complete
the comprehensive Certified Widevine Implementation Partner program, an
intensive process that requires extensive training, written
certification and hands-on practical testing. With Widevine now
commercially available, Video Cloud customers have the potential to
securely reach one of largest installed DRM footprints in the market.
"As a broadcaster holding a significant amount of acquired content, DRM
solutions are critical to our ability to securely deliver key content to
the endpoints where our viewers want us to be," said Richard Beniston,
online product manager at Television New Zealand. "The Widevine/Video
Cloud solution enables us to extend our service to a number of crucial
connected devices, and Brightcove has demonstrated a clear understanding
that cross-platform DRM is an integral piece of the puzzle for us."
LG Electronics is using Brightcove's Widevine integration with Video
Cloud to bolster its premium content initiatives. "LG is increasing the
amount of high-quality premium video content on the LG Connected TV
platform in direct response to consumer demand," said Young-jae Seo,
vice president of the service division of LG's Smart Business Center.
"Brightcove's integration of Widevine seamlessly automates the
complicated processes associated with DRM, allowing us to securely
deliver content and protect our content partnerships."
Cloud-based Widevine DRM is now incorporated into the Video Cloud media
asset ingestion process. This allows content owners and licensees to
securely upload premium content and have it programmatically encrypted
and packaged with Widevine DRM. Once packaged, these assets can be
distributed via Video Cloud to distribution partners and content
delivery networks for delivery to consumer experiences on PCs,
smartphones, tablets, smart TVs, gaming consoles and other consumer
electronics devices that support the Widevine technology.
"With Widevine DRM, Video Cloud customers now have access to a critical
piece of the business and technology puzzle in offering secure, premium
online video services to audiences on every screen," said Chris
Johnston, vice president of digital media solutions at Brightcove.
"Widevine support not only helps protect valuable content with
studio-grade DRM, it also helps ensure the integrity of relationships
between publishers and content owners with a vast reach across connected
devices and platforms."
Widevine DRM joins the multi-layered suite of Video Cloud content
protection capabilities, which includes Adobe Flash Access DRM, Apple
HTTP Live Streaming (HLS) encryption, domain restrictions, player
whitelisting, and others.
Brightcove is demonstrating Widevine DRM support this week at IBC 2012
in Amsterdam at stand 5.C20.
Pricing and Availability
Integrated cloud packaging with Widevine DRM is available at an
additional charge to qualified Video Cloud Enterprise Edition customers.
For details, please contact Brightcove Sales at http://go.brightcove.com/forms/contact-sales/.
About Brightcove
Brightcove Inc. (NASDAQ: BCOV), a leading global provider of cloud
content services, offers a family of products used to publish and
distribute the world's professional digital media. The company's
products include Video Cloud, the market-leading online video platform,
App Cloud, a pioneering content app platform, and Zencoder, a leading
cloud-based media processing service and HTML5 video player technology
provider. Brightcove has more than 4,650 customers in over 50 countries
that rely on Brightcove cloud content services to build and operate
media experiences across PCs, smartphones, tablets and connected TVs.
For more information, visit http://www.brightcove.com.
This press release may include forward-looking statements regarding
anticipated objectives, growth and/or expected product and service
developments or enhancements. Such forward-looking statements may be
identified by the use of the following words (among others): "believes,"
"expects," "may," "will," "plan," "should" or "anticipates," or
comparable words and their negatives. These forward-looking statements
are not guarantees but are subject to risks and uncertainties that could
cause actual results to differ materially from the expectations
contained in these statements. For a discussion of such risks and
uncertainties, see "Risk Factors" in the Company's filings with the
Securities and Exchange Commission, including its most recent quarterly
report on Form 10-Q. Brightcove assumes no obligation to update any
forward-looking statements contained in this press release in the event
of changing circumstances or otherwise, and such statements are current
only as of the date they are made.
North America
SutherlandGold Group for Brightcove
Erika
Shaffer, 206-972-5514
erika@sutherlandgold.com
or
Europe
AxiCom
for Brightcove
Sheena Riviera, +44 20 8392 4064
sheena.riviera@axicom.com
Source: Brightcove
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