Brightcove Powers Yelp's New Video Feature
Enables users to upload short video clips directly through the Yelp mobile app for a more interactive, engaging experience
Yelp, which generated an average of 132 million monthly unique visitors in Q1 2014, launched the video feature to its Elite users in early July and is now rolling it out to the masses. Video content can range from the scenery and setting around a business to the ambiance and services inside. Other users can easily view these videos through the Yelp mobile app.
Yelp is relying on Brightcove Video Cloud to allow video upload to
iPhones, with plans to add Android devices in the near future.
Additionally, the iPhone app is taking advantage of the
"This is an exciting time in the evolution of Yelp, and the addition of
videos proves the company's commitment to giving its users and
businesses around the world the best possible experience," said
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