Brightcove Announces Agenda and Sessions for PLAY 2016 Customer Conference
Invitation-only conference to showcase industry leaders and best online video practices for Media Companies, Digital Marketers, and Enterprises
Building the Next Generation of Online Video Experiences
PLAY
2016 features two full days of keynote presentations, customer-driven
discussions, best practice examples, and hands-on workshops to help
participants deliver leading edge online video experiences. The agenda
features:
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Day One : Keynotes and business presentations — industry experts discuss the latest trends in Media and Marketing that maximize return on video investments, drive reach, build awareness and conversion with online video, and enable internal and external communications.Day One offers three tracks that cover Monetization, Marketing, and Communications. -
Day Two : Technology Day — eighteen technical, hands-on workshops offer opportunities for developers, video producers, and content creators to learn how to translate theory into practice. The day encompasses a range of topics that include video player customization, content management system (CMS) integration and publishing workflow, analytics and marketing automation, digital rights management (DRM), and video production workflow.
The conference is sponsored by a range of
PLAY 2016 is free for
About
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