Brightcove licenses DivX HEVC technology to accelerate the adoption
of next-generation video compression standards across the video ecosystem
LAS VEGAS--(BUSINESS WIRE)--
Brightcove (NASDAQ: BCOV), a leading global provider of cloud services
for video, and Rovi Corporation (NASDAQ: ROVI), today announced a
collaboration designed to accelerate the adoption of next-generation
video compression standards. Through the agreement, Brightcove has
licensed the DivX High-Efficiency Video Encoding (HEVC) solution, which
is critical for streaming high-quality video and will be a driving
factor in the delivery of 4K content to new Ultra HD displays.
Brightcove plans to support DivX HEVC within its Zencoder cloud-based
encoding service.
"With our Zencoder service, we are focused on providing flexible, high
performance encoding in the cloud," said Jeff Whatcott, chief marketing
officer at Brightcove. "Through our collaboration with Rovi, we will be
able to expand our support for the established MPEG formats in use
amongst broadcasters, while also providing a bridge to the future of
high-quality video with HEVC. The integration of DivX HEVC into our
Zencoder service will enable publishers to take advantage of the
advanced compression efficiency of HEVC, and provide support for Ultra
HD and 4K experiences across devices."
HEVC is a video compression format and successor to H.264/MPEG-4 AVC
that promises to as much as double the data compression ratio of prior
standards, providing improved video quality at low bitrates. Brightcove
is licensing the DivX HEVC format with the goal of supporting it in
production in 2014 and using Zencoder's scalable, leading cloud
transcoding engine to bring HEVC encoding to the masses.
"Rovi continues to deliver an end-to-end HEVC solution that provides
seamless streaming and breakthrough player experiences," said Dr. Kanaan
Jemili, senior vice president, product management at Rovi. "We look
forward to working with Brightcove on further fueling the market
adoption of HEVC and Ultra4D/4K across the entire video ecosystem and
delivering high-quality digital content across multiple screens."
DivX HEVC is part of an end-to-end solution designed to accelerate the
adoption of the next-generation compression standard across the entire
video distribution system. The solution includes MainConcept encoding
SDKs for professional content creators, the DivX Video Service with
studio-approved DivX DRM for protected content delivery across
multi-screen devices, and popular DivX consumer software tools for
PC-based content creation and playback. In addition, DivX HEVC is
integrated into the DivX Certification program that allows customers to
quickly bring to market mobile and consumer electronics products that
enable consistently high-quality DivX HEVC video playback.
As part of the collaboration, Brightcove also plans to implement a
number of formats and codecs based on the powerful MainConcept SDKs,
including MainConcept's HEVC SDK.
Rovi plans to host private meetings and product demonstrations for
industry executives during the Consumer Electronics Show (CES) in Las
Vegas, January 7 - 10 at Caesars Palace. Invited attendees will have the
opportunity to view live demonstrations of the company's end-to-end
solution powering the creation, delivery and multi-screen playback of
next-generation video, including 4K content using HEVC/H.265. To learn
more, visit www.divx.com.
About Brightcove
Brightcove Inc. (NASDAQ: BCOV), a leading global provider of cloud
services for video, offers a family of products that revolutionize the
way organizations deliver video experiences. The company's products
include Video Cloud, the market-leading online video platform and
Zencoder, a leading cloud-based media processing service and HTML5 video
player technology provider. Brightcove has more than 6,300 customers in
over 70 countries that rely on Brightcove cloud content services to
build and operate video experiences across PCs, smartphones, tablets and
connected TVs. For more information, visit http://www.brightcove.com.
About Rovi Corporation
Rovi is leading the way to a more personalized entertainment experience.
The company's pioneering guides, data, and recommendations continue to
drive program search and navigation on millions of devices on a global
basis. With a new generation of cloud-based discovery capabilities and
emerging solutions for interactive advertising and audience analytics,
Rovi is enabling premier brands worldwide to increase their reach, drive
consumer satisfaction and create a better entertainment experience
across multiple screens. The company holds over 5,000 issued or pending
patents worldwide and is headquartered in Santa Clara, California.
Discover more about Rovi at Rovicorp.com.
This press release may include forward-looking statements regarding
anticipated objectives, growth and/or expected product and service
developments or enhancements. Such forward-looking statements may be
identified by the use of the following words (among others): "believes,"
"expects," "may," "will," "plan," "should" or "anticipates," or
comparable words and their negatives. These forward-looking statements
are not guarantees but are subject to risks and uncertainties that could
cause actual results to differ materially from the expectations
contained in these statements. For a discussion of such risks and
uncertainties, see "Risk Factors" in the Company's filings with the
Securities and Exchange Commission, including its most recent annual
report on Form 10-K. Brightcove assumes no obligation to update any
forward-looking statements contained in this press release in the event
of changing circumstances or otherwise, and such statements are current
only as of the date they are made.
InkHouse for Brightcove
Lisa van der Pool, 781-966-4142
lvanderpool@inkhouse.com
or
Rovi
Corporation
Chris Taylor, 408-562-3077
Chris.D.Taylor@rovicorp.com
Source: Brightcove Inc.
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