Brightcove’s Award-Winning Live Platform Releases Broadcast Features, Lowers Video Streaming Costs
An end-to-end solution, Brightcove Live increases value by simplifying workflows and enabling greater reach to users globally
Brightcove Live is a broadcast-grade, cloud-based live-streaming solution with broad device reach and integrated monetization capabilities using server-side ad insertion (SSAI). Broadcasters, publishers, and brands alike can originate live events using Brightcove’s globally-distributed architecture, and deliver a high-quality experience to viewers with minimal delay across multiple platforms and devices.
The new features and functionality in Brightcove Live include:
- Live to Social: Brightcove Live events can now be streamed to
Brightcove Studioand will soon be available for YouTube. Live to Social enables users to grow and retain viewers by live streaming content to existing audiences in social communities.
- Transport Stream (TS) Input Interface: Allows broadcasters that are delivering live streams over the internet the flexibility to send a broadcast native MPEG2-TS stream to Brightcove Live without having to convert to digital RTMP format while eliminating the need for costly onsite encoders. By accepting MPEG2-TS, Brightcove Live can detect SCTE-35 ad markers, replacing the linear ads with digital ads across devices using SSAI.
- Secure Reliable Transport (SRT): Support for live stream ingest via the SRT protocol, enabling forward error correction and the robust low-latency delivery of live broadcasts over unpredictable and challenging network conditions.
- Real Time Media Protocol (RTMP) Output Interface: Allows users to expand audience reach by pushing streams to other RTMP entry points with the flexibility to turn them on and off during the event. This enables a simplified workflow with maximum stability and minimal risk to deliver live video to multiple locations.
“We have invested deeply in Brightcove Live in order to ensure we’re
offering cutting-edge innovation to our customers.
“We’ve worked with
In addition to releasing new features, Brightcove Live received the Future Best of Show Award from TV Technology, presented at the 2019 NAB Show.
PR Manager, Brightcove