BOSTON & NEW YORK--(BUSINESS WIRE)--
(NASDAQ: BCOV), the leading provider of cloud services for video,
announced today that it is partnering with The Publisher Desk, which
provides publishers with customized strategies for increasing
monetization of their digital platforms. The Publisher Desk is using the
Brightcove video platform to manage, distribute, and monetize audio and
video content for its customers.
This Smart News Release features multimedia. View the full release here:
Jeffrey Misenti, co-founder, The Publisher Desk (Photo: Business Wire).
The Publisher Desk provides publishers with a complete solution from ad
operations to programmatic ad sales that increases revenue while
simultaneously reducing costs and complexity. In working with publishers
this way, The Publisher Desk is creating a new relationship between the
agencies, trading desks, and publishers by introducing a data-driven,
scaled-audience portfolio. This includes video, for which The Publisher
Desk leverages the Brightcove video platform.
"Today's publishers are dealing with an ever-changing business model
brought on by the complexities of the digital world," Jeffrey Misenti,
co-founder, The Publisher Desk, said. "Brightcove is the right partner
for us because of its robust technology stack and integration with all
our premium ad partners. We are able to leverage the flexibility of the
Brightcove platform to meet many of the challenges that our publishers
"The world of content has changed and companies like The Publisher Desk
are contributing to a brighter future for smaller publishers that have
quality video content to share," Andrew Feinberg, CEO, Brightcove said.
"This is a unique relationship for Brightcove because we are not working
directly with the publisher, but it highlights the flexibility of our
open platform, ongoing innovation, and the close relationships we have
with a wide range of premium ad partners."
Brightcove Inc. (NASDAQ:BCOV) is the
leading global provider of powerful cloud solutions for delivering and
monetizing video across connected devices. The company offers a full
suite of products and services that reduce the cost and complexity
associated with publishing, distributing, measuring and monetizing video
across devices. Brightcove has thousands of customers in over 70
countries that rely on the company's cloud solutions to successfully
publish high-quality video experiences to audiences everywhere. To learn
more, visit www.brightcove.com.
This press release may include forward-looking statements regarding
anticipated objectives, growth and/or expected product and service
developments or enhancements. Such forward-looking statements may be
identified by the use of the following words (among others): "believes,"
"expects," "may," "will," "plan," "should" or "anticipates," or
comparable words and their negatives. These forward-looking statements
are not guarantees but are subject to risks and uncertainties that could
cause actual results to differ materially from the expectations
contained in these statements. For a discussion of such risks and
uncertainties, see "Risk Factors" in the Company's filings with the
Securities and Exchange Commission, including its most recent annual
report on Form 10-K. Brightcove assumes no obligation to update any
forward-looking statements contained in this press release in the event
of changing circumstances or otherwise, and such statements are current
only as of the date they are made.
View source version on businesswire.com: http://www.businesswire.com/news/home/20170920005111/en/
Phil LeClare, 617-674-6510
Source: Brightcove Inc.
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